Turn replies into results Lead capture
Collect emails inside the DM
Landing pages lose half the people who tap them. DMChat asks for the email in the chat they already opened, then sends the freebie. Every lead is tagged with the reel that earned it.
Quick answer
Instagram lead capture with DMChat asks people for their email, phone number or other details inside a DM, one question at a time, then sends what you promised. No landing page or link in bio. Answers land in your Contacts, tagged with the post that brought them in. Free for 50 leads a month.
Comment on your reel
2 min How to set it up
How to collect emails from Instagram without a landing page
Add a form to an automation
Comment to DM, a DM keyword or a story reply. The form replaces a plain message.
Ask your questions
Email, phone, name or your own question. DMChat asks them one at a time, in chat.
Send the reward
When they answer, the guide, code or link goes out. Leads appear in Contacts.
What you can do with it
Only what’s live today. Paid-only items are marked.
Checks the answers
A typo’d email gets a friendly “that doesn’t look right” and a second chance.
Tagged by post
Every lead shows which reel or story brought them in.
One place for everyone
Contacts lists everyone who wrote in, with their answers and history.
Export to CSV
Download your leads for your email tool.
InfluencerUnfinished forms
If someone stops halfway, what they gave you is still saved.
Lead alerts
Get an email when a new lead comes in. Turn it off any time.
What’s included on each plan
| Lead capture | Free | Influencer |
|---|---|---|
| Lead forms | 1 | Unlimited |
| Leads a month | 50 | Unlimited |
| Export to CSV | No | Yes |
| Contacts list | Yes | Yes |
| Analytics history | 7 days | 90 days |
Questions people ask
Short answers, straight from how DMChat works today.
Is it allowed to ask for emails in Instagram DMs?
Yes, as long as people choose to answer and you tell them how you’ll use their email. Link your privacy notice in the form’s first message.
What happens if someone types a wrong email?
DMChat checks the format and asks again politely. If they never fix it, the lead is marked so you can tell good emails from bad ones.
Where do the leads go?
To Contacts in your dashboard, tagged with the automation and post. On Influencer you can export them to CSV for any email tool.
How many leads can I collect for free?
50 a month with 1 form. Influencer removes both limits.
your list starts today
Turn your next reel into an email list
Free for 1,000 DMs a month. No card needed.