no trial clock, no card

Free Instagram DM automation, catch included

1,000 DMs a month, 3 automations, all five trigger types, and lead capture inside the conversation. The catch is one line at the bottom of every DM, and we would rather tell you about it in the first paragraph than let you find it after setup.

Start free

the catch, up front

What the free plan holds back

The DMChat signature
Every free DM ends with “Automated by DMChat.io ⚡”. Removing it is the main reason people upgrade, and we would rather say so than bury it.
Automated follow-ups
Paid. It is the highest-value thing we build, and it is what makes Pro worth paying for.
Lead CSV export
Paid — though your contacts are always yours, and we will export them for you if you leave.
Retriggering missed comments
Paid.
More than one Instagram account
Paid. Free covers one handle; Pro carries three, which is where most creators land.

now the good part

What free actually includes

DMs every month
1,000, resets monthly
Automations running at once
3
Trigger types
All five — comment, DM keyword, story mention, story reply, live
DM formats
Text, tappable buttons, and swipeable card carousels
Follower-only unlocks
Included, with a real Instagram follow check
Lead-capture forms
1 automation, 50 leads a month
Analytics
7-day window, with failure reasons
Templates
All of them. Never gated.
Time limit
None. It is a free plan, not a trial.
Card required
No

Free plans across the category

Free means something different at every tool in this space, and one of them counts contacts rather than messages — which is not comparable at all, and is exactly why it gets confusing.

Free plan limits for DMChat and three competing Instagram DM tools, as published in August 2026.
ToolFree planEntry paid
DMChat1,000 DMs / month$15 / mo
ManyChat25 contacts$14/mo Essential — 250 active contacts
LinkDM1,000 DMs / month$19/mo Pro — 25,000 DMs, 3 accounts
CreatorFlow500 DMs / month$15/mo Pro — 5,000 DMs, 2 accounts

Competitor pricing as published in August 2026. Contacts and DMs are different units and do not convert cleanly — a tool counting contacts charges you again for the same person next month.

what people ask us first

Free plan questions

Forever. There is no trial clock and no card. We watched another tool in this category kill its free plan and lose its entire funnel, and we are not repeating it. Every creator who signed up before we started charging also keeps the launch limits permanently, even if the free plan changes for new signups later.

The signature. Every DM sent on the free plan ends with “Automated by DMChat.io ⚡”, so your audience sees where it came from. That is the deal — you get a genuinely working product, we get a line in the inbox of someone who just engaged with a creator. If you would rather your DMs did not say that, that is what Pro is for.

We keep sending into a 20% grace band and email you to say so. Past that we queue rather than silently dropping anyone. What we never do is charge you automatically for going over — the whole point of a flat cap is that the bill cannot surprise you.

Yes — a Business or Creator account. That is an Instagram rule, not ours: automated messaging is only available on those account types. Switching is free and takes a minute in the Instagram app.

For most creators, most months, yes. Where it runs out is the month a reel performs — a few thousand comments in a day is not unusual. That is the moment to look at Pro, and also the moment most tools would have sent you a bill instead of an email.

$15/mo for 30,000 DMs, or $9/mo locked forever for the first 99 creators who take it. Flat either way — the price does not move with how well your posts do.

Start on free. Stay on free if it fits.

Plenty of creators never outgrow 1,000 DMs a month, and that is a perfectly good outcome for us. Upgrade when your posts make you, not when a clock runs out.

Create a free account